Content Promotion Was Killing My Creativity—So I Built an AI to Do It for Me

Here’s how you can do the same (and why this one decision will 10x your impact)

The Trap of Constant Posting

I didn’t set out to build a content automation tool. I just wanted to write—freely, creatively, consistently. But before I realized it, I was trapped.

Every blog I published came with a long tail of obligations: threads for Twitter, captions for Instagram, previews for LinkedIn, group posts for Facebook, subreddit recommendations for Reddit, and maybe a Notes post for Substack. By the time I finished reshaping one piece of writing for seven platforms, I had zero energy left to start the next.

It was like being on a treadmill that kept speeding up—but never stopped.

So I did something strange. I stopped writing.

And I started building.

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The Late-Night Question That Changed Everything

One night, tired and frustrated, I asked myself a question:

What if the blog could do the work for me?

What if I could feed it into something—something intelligent—and that something could turn it into exactly what each platform needed?

Not generic repurposing. Not simple summaries.

But tailored, engaging, human-sounding posts for every platform. Designed to work with how each place operates.

That night, I wrote one thing in my notes app:

“Turn one blog into many voices.”

I didn’t sleep well. But the idea wouldn’t leave me.

So the next morning, I opened ChatGPT. And I didn’t just ask for help. I decided to create my own AI.

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The First Time I Used It

The blog I tested it with wasn’t even a great one. It was something I wrote months ago—underperforming, barely shared.

But when I plugged it in, the AI rewrote the message.
It gave me:

• A Twitter thread that actually got replies

• A Reddit post that sparked discussion

• And an Instagram caption that didn’t just sit there

It wasn’t magic. It was clarity.
Because I finally stopped guessing and let a system do what I was trying to force manually for years.

And when I went back to write again, I didn’t feel overwhelmed.
I felt… focused.

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The Master Prompt That Powers It All

Here’s the single prompt I use to take one blog post and turn it into platform-optimized social media:

You are a highly strategic and creative digital content marketer. I will give you one blog article. Your job is to take this blog and create custom promotional content for each of the following platforms:

- Twitter (X): Write a tweet (or thread starter) that creates intrigue, feels human, and includes 2–4 strategic hashtags that increase discoverability.  
- Instagram: Write a short, personal caption that builds an emotional hook. Add 5–7 relevant hashtags.  
- YouTube: Write a compelling video idea and 1–2 sentence script intro that summarizes the blog in a story-first format. Suggest a video title and tags.  
- LinkedIn: Write a professional but human post (2–3 short paragraphs) that introduces the blog in a relatable and thoughtful tone.  
- Reddit: Suggest 2–3 subreddits to post this blog in. Then write a Reddit-style title and post body that invites thoughtful discussion, is not salesy, and fits the subreddit culture.  
- Facebook: Suggest 2–3 niche groups where this blog would be a good fit. Write a conversational and story-based post that feels personal.  
- TikTok: Suggest a 15–30 second video idea. Include the hook, angle, and script style. Describe how this post could be visualized or dramatized.  
- Substack Notes: Write a short, reflective teaser based on the blog, as if you’re having a thoughtful conversation with your audience. Make it personal. Invite response or reflection.

Make sure each version feels native to the platform. Each version should stand alone as a great piece of content while teasing the full blog article. Avoid repeating the same format across platforms. Use storytelling, curiosity, emotion, and personal tone—adapted to each platform’s needs.  

At the end of each version, add:
"Read the full blog here: [insert link]"

Here’s the blog:  
[Paste your full blog here]

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Keep Reading If You Want to Build This Yourself